Insight collect and remote co-creation : now or never !

Due to the slow comeback of commercial activity post-covid19, companies today focus on short term commercial performance and success. Preparing the next collections, reinforce product innovation to deepen differentiation and attract new clients remains an absolute priority. Not being able to travel, to go on buying trips, to conduct client focus groups and face-to-face meeting […]

Co-creation, digital focus groups and remote product development: engage your consumers in the innovation process

While consumer centric strategies are being challenged during these unusual times, Mushin offers to place the final consumer at the heart of companies’ creative processes. An answer to develop products remotely, visually and digitally, by uniting product stakeholders. A digital platform for visual co-creation, a digitalized focus group. Developing products and innovating remotely, it’s possible!From […]

Remote work and post-covid 19: Digital solution for developing products remotely

While half of the planet is thinking about coming out of the stay at home order to go back to work, many wonder how to develop products remotely, to answer the issue of cancelled business trips, or to organize focus groups with consumers? Mushin adapted its digital platform for co-creation: mobile and web, customizable in […]